Residential Digital Commerce

Residential Digital Commerce leverages our US product categories and supply chain with the majority of revenue generated through Build with Ferguson (Build.com).

Key products and services:

  • Call center support and advice
  • Appliances
  • Door and cabinet hardware
  • Bathroom, kitchen and lighting products

Residential Digital Commerce sells home improvement products directly to professional trade customers and consumers online predominantly using the Group’s existing product lines and distribution network. The majority of Residential Digital Commerce is conducted through the brand “Build with Ferguson”, which is supported by a dedicated customer support center. The center is staffed with knowledgeable Ferguson associates who deliver expert advice across all product categories. This differentiation gives us a competitive advantage against the other large competitors in the space.

We continue to evolve our digital commerce model, investing in the Ferguson brand to drive a best-in-class  omnichannel experience to support both professional trade customers and consumers, in particular the light decorative pro, and consumers.